Our Click! Captions ON MISSION is to "Make Screen Time READING Time" to boost kids' reading skills and national scores
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When families Click! CaptionsON - and leave them ON - kids Watch. Listen. Read. Succeed. We need to "Make Screen Time READING Time" with the power of Closed Captioning (or subtitles) as a free, easy-to-use, built-in literacy tool. Watch our Explainer Video to learn more!
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Screen Time - the struggle is REAL |
Goal: to unite Kids, Parents, Educators, global Authors, Publishers, Politicians, Streaming Channels, TV Studios, Indie Book-Stores and Marketplaces, Corporations and Foundations to create ONE global movement to bridge the divide between reading books and watching screens when families Click! Captions ON (or subtitles) to boost literacy skills and scores with #CaptionsON or #SubtitlesON. Screen time is here to stay and we need to change societal mind-shift and transform it into a power of GOOD.
A Triple-Win Campaign grounded in courage and inclusion delivered via our built-in Video/Selfie Booth to:
1. Kids IMPROVE reading skills 2. Authors PROMOTE their books 3. Society SHIFTS 'screen time' mindset.
1. Kids IMPROVE reading skills 2. Authors PROMOTE their books 3. Society SHIFTS 'screen time' mindset.
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We ASK: 444 diverse Authors, from all walks of life, with courageous voices and inclusive stories to share their own READING Success Story and supporting our Click! CaptionsON campaign by recording (and then sharing on social) 60 second PSA in our built-in, Virtual Video Booth; We GIVE: the 444 Authors (especially self-published or first time authors) a novel (pun intended) way to promote their books using their PSA's as well. We purchased 444+ books on-line or at independent book stores to honor, respect and celebrate the Authors' work and encourage everyone interested in their books to do the same. See the 444 Authors Library we are celebrating here! |
Author: Jennifer Chalmers
Book(s): "I Love You More than That" and "Je T'Aime Plus Que Ça" Publisher: Amazon |
Goals:
1) to unite 444 Authors for Literacy - diverse authors from all walks of life who are truly passionate about changing the negative trajectory of literacy worldwide by recording a PSA in our virtual video booth to be used in our global #CaptionsON PSA campaign partners
2) to co-create the 444 Authors for Literacy Podcast and Docutainment Series with global streaming partners
1) to unite 444 Authors for Literacy - diverse authors from all walks of life who are truly passionate about changing the negative trajectory of literacy worldwide by recording a PSA in our virtual video booth to be used in our global #CaptionsON PSA campaign partners
2) to co-create the 444 Authors for Literacy Podcast and Docutainment Series with global streaming partners
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Literacy needs strong leaders who are passionate in their belief that reading skills and scores must be raised in our world - starting from our own backyards! We are grateful to Mayor Allan Thompson for being the first Mayor to join our 44 Mayors for Literacy Campaign and believing in our mission. (we have updated our booth to fix the AI captions, and the Mayor will be recording his new video shortly -apologies, Mayor Thompson). |
Mayor Allan Thompson, Town of Caledon, Ontario, Canada |
Goal: to unite 44 Mayors for Literacy to proclaim September 20th as the official "Make Screen Time Reading Time" Day in their City.
*Learn how to Click! Captions ON and leave them ON:
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TV Netflix Disney+ Amazon Prime Hbo Max You Tube Crave (Canada) * We are not (yet) affiliated with the Streaming Channels and provide these tutorials as a Public Service good. |
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Goal: to unite Streaming Channels, TV Stations, Content Producers and Movie Theaters to co-create, air and promote CaptionsON Public Service Announcements as a mainstream literacy tool.
Try our READING Calculator - see how much your kids could "read" during screen time.
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30 Minutes = 30 Pages Just 30 Minutes with #CaptionsON is like reading 30 pages of a Grade 5 book! The [CC] Reading Calculator is a fast and fun way to see how much your child could be "reading" while enjoying screen time. Try it for yourself, right now! |
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Goal: to unite Educators, Researchers and Funding Partners (Media Companies and Foundations) to create a global, conclusive, CURRENT Evidence/Based Research Study that proves that struggling readers who consume screen time with closed captioning/subtitles ON improve their reading skills, and national and global literacy scores. ( which are currently abysmally low and decreasing at alarming rates)
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CaptionsON is a non-profit Public Service LITERACY Campaign co-created in
Dayton, Ohio, USA: Kids Read Now Toronto, Ontario, CANADA: Caption.Cool Canada
